Google Arts & Culture - Holi Festival

Creative Director - Robert Waddilove

When Google wanted to promote a new collection in the Google Arts & Culture app, celebrating the Holi festival, rather than a straightforward promo we pitched the idea that Google should commission their own art work from a local artist. The creation of this piece would then form the promotion for the new collection.

You can see more of the collection and Hanif Kureshi's Rangoli on the Google Arts & Culture site.